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Start your curly journey today
And the winner is...
Winter ready?
Here to set curls free
Here to set curls free
Here to set curls free
Enough of the judgement, there’s no right or wrong. This is naturally powerful haircare taking curls seriously. A complete system, created to care for every kind of curl.
Independent. Black-owned. Clean and green. We’re a positive impact brand doing the right thing for our planet and community.
“I love my wavy hair now! Thanks to Bouclème my hair looks naturally good, feels naturally good and smells naturally beautiful! And all that with no effort at all. Win win win.”
"Bouclème are definitely my favourite products to use on my hair. The super hold styler is amazing - the cast is creates is sooooo good and makes my curls last so much longer between washes. Also the protein booster is brilliant to add into your routine if you need a bit of protein :)"
“What I love about Bouclème is that their products really understand how to look after my curls. Overall these products make my curls feel soft and juicy, they smell absolutely amazing and are a must have in any wash day routine.”
“Two years ago I discovered my waves! My whole life I didn't realise I had curly waves but thanks to the Bouclème products, my wavy curls came alive! I'm honestly so happy with these products, because they give my waves so much definition and the best clumps. I really can't imagine what to do without these products! I love the fresh smell and the bright colors from the bottles/tubes also! So thank you Bouclème!”
“OMG! I can see the difference after just 1 wash using the 30 days coils kit. My curls are much more juicy, shiny, healthy and not as dry as before. And all that without using nasty chemicals. I am so excited! Hoping now that my hair will retain length and grow.”
“I’ve been on my curly journey for about 8 months now. I cut off all my hair in 2021 and I am trying to embrace and love my curls. I can honestly say that out of all the products I have tried in the past, Bouclème are the only products that actually work and make my curls look amazing. I’ve had so many compliments. I have just ordered the new Seal + Shield range and cannot wait to see how my hair will respond to it. Thank you for creating such an amazing brand for us curly girls.”
We all know that when it comes to curls, one size definitely doesn’t fit all. Whether you're rocking loose beachy waves, bouncy... Read more
We all know that when it comes to curls, one size definitely doesn’t fit all. Whether you're rocking loose beachy waves, bouncy... Read more
This Christmas, browse Bouclème’s curated collection of curly hair gift sets and luxury accessories designed to embrace and enhance curls, waves and... Read more
This Christmas, browse Bouclème’s curated collection of curly hair gift sets and luxury accessories designed to embrace and enhance curls, waves and... Read more
Whether you’re embracing your curls for the very first time, recovering from heat damage or simply aiming for a healthier approach, we’re... Read more
Whether you’re embracing your curls for the very first time, recovering from heat damage or simply aiming for a healthier approach, we’re... Read more
Co-wash. No ’poo. Squish to condish. Plopping. Scrunch the crunch. Confused?! Welcome to the wonderful world of curly hair, which has its... Read more
Co-wash. No ’poo. Squish to condish. Plopping. Scrunch the crunch. Confused?! Welcome to the wonderful world of curly hair, which has its... Read more
Maintaining the fun and radiant glow of dyed blonde or highlighted hair can take a little extra care. Over time, brassy tones... Read more
Maintaining the fun and radiant glow of dyed blonde or highlighted hair can take a little extra care. Over time, brassy tones... Read more
Are your straight, frizzy locks actually waves in disguise? For many of us, wavy hair remains an undiscovered treasure, hidden beneath years... Read more
Are your straight, frizzy locks actually waves in disguise? For many of us, wavy hair remains an undiscovered treasure, hidden beneath years... Read more
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